Marketing goes big in Portland with the opportunity to advertise on TriMet’s MAX trains.
With a recent campaign to introduce Washington-based LaborWorks to the Portland market, we decided to take advantage of TriMet’s MAX train advertising. By wrapping LaborWorks’ tag and logo on a MAX train—we were able to send the message around town—reaching a larger target audience. We complimented this campaign with bus fronts and direct mail.